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Top Trending Brands for the Month of April 2023

Lilly Morgan

July 10, 2023

April was a month to remember for Pro style. Standout events included the beginning of the 2023 NBA Playoffs and ensuing tunnel fits, and the NFL Draft red carpet. Some brands like Louis Vuitton, Marni, and  KidSuper provided statement pieces, while brands like  Prada, Rick Owens, and Chrome Hearts provided elevated staples. Six brands established their streak on this list, while Rhude, Dior, Chrome Hearts, and Prada made their debut. Here is a look at the top brands that Pros were loving this month.  

Louis Vuitton

This April, Louis Vuitton was once again one of the most loved brands by the Pros. The luxury house’s variety of styles, colors, patterns, and textures provide endless possibilities for looks. Travis Kielce kept his Super Bowl victory tour going wearing Louis Vuitton while hosting his Kelce Jam music festival during the NFL Draft weekend. Kelce chose a polka dotted denim set from one of the hottest collaborations of the year, Louis Vuitton x Yayoi Kusama. James Harden attended an event for his wine company, J-Harden Wines, in a matching floral embroidered white denim jacket and jeans. Nickeil Alexander-Walker took the casual route wearing jean shorts with an all-over logo print. Pharrell takes over as creative director of the brand next and should continue the current creative success at Louis Vuitton.

Rhude

Rhude was a go-to in April for a casual vibe. Pros loved everything from the brand’s bandana print sets to graphic tees. Patty Mills walked the tunnel prior to the Brooklyn Nets’ first round playoff matchup in a coordinating black and tan bandana print set. Former University of Kentucky teammates, De’Aaron Fox and Malik Monk’s great minds thought alike in choosing graphic tees to complement their pregame fits. Fox chose a bright graphic to set off his all black look, while Monk coordinated his tee with his jacket for a monochromatic vibe. Rhude also released collabs with both Puma and Lamborghini this month which should help the brand stay on everyone’s minds.

Dior

Dior has been a mainstay for the Pros this month. The brand’s monogram sneakers, logo t-shirts, and creative suits were picked by those that wanted classics with Dior’s own twist. Brandon Ingram kept it clean prior to a play-in game with a striped logo tee as the centerpiece to his fit. Bryce Young opted for a unique, light pink Dior suit for one of the most important moments of his life at the NFL Draft. Dior menswear has built a strong track record of collaborations with artists recently. The Dior and Duncan Grant and Charleston collab was seen on Mike Conley in the form of an artistically printed silk pullover. With Kim Jones at the helm, Dior menswear will continue to have its finger on the pulse of fashion.

Rick Owens

Rick Owens has become one of the most ubiquitous brands for athletes across all leagues. Whether Pros are looking for the perfect basic pant or tee or a unique, high fashion item, Rick Owens can make a look special. Luguentz Dort has known the for a while as the brand has almost become his uniform. Rick Owens trousers completed his tunnel fit for the post-season. Pink was heavily featured in Rick Owens collections recnently. Darius Bazely made a splash on the way to a playoff game in a full pink fit complete with Rick Owens pink trousers. In the MLB, Francisco Lindor kept it colorful in another example of Rick Owens pink. The brand’s mix of elevated basics and runway pieces will continue to keep Pros interested.

KidSuper

KidSuper Creative Director, Colm Dillane’s, season at Louis Vuitton has proven to be a memorable one. We’ve seen athletes wear furs and jackets from the collection in the past, but this month was all about the suits and matching sets. CJ Gardner-Johnson wore a pastel suit with a watercolor face print for his appearance on Celebrity Family Feud. Lewis Hamilton stood out on race day choosing the grey, patchwork face print set. KidSuper is a go to for standout pieces and continues to be a favorite for the Pros.

Chrome Hearts

For a more exclusive, rockstar vibe the Pros rocked Chrome Hearts. This April, we saw athletes in the signature cross logo everywhere from pregame in the tunnel to music festivals. James Harden showed off his always colorful style in a full Chrome Hearts look complete with white cross jeans and a matching Chrome Hearts x Matty Boy zip up hoodie. Stefon Diggs stayed warm in the desert night at Coachella in a bomber jacket from the brand. Nickeil Alexander-Walker walked the pregame tunnel in full rockstar mode in a full leather look complete with leather Chrome Hearts cross pants. Another frequent buyer of the brand, Shai Gilgeous-Alexander elevated a casual fit with dark wash Chrome Heart denim. Chrome Hearts doesn't seem to be slowing down in popularity any time soon.

Who Decides War

Who Decides War made a repeat appearance on this list for good reason. Pros loved making a statement in the brand’s distressed and embellished denim. This month, we also saw jackets and pullovers from Who Decides War involved in pregame fits. Nic Claxton added to his all leather look with pants from the brand. These were a more subtle pick from Who Decides War but still included its trademark religious imagery. Deni Avdija picked a unique cutout pullover to make his tunnel fit pop. Always keeping things interesting with his off-the-court style, Jordan Clarkson was a fan of Who Decides War light blue varsity jacket. The versatility and variety of the brand keeps Pros coming back to it month after month.

Amiri

Amiri was a mainstay for the Pros this month and exhibited its versatility once again. Pros rocked everything from logo sets to colorful leather pants. RJ Barrett arrived to the playoffs in Amiri star denim that had him ready to help the Knicks win their first round series. Rui Hacimura opted for a logo-print matching set that was ready for prime time in Los Angeles. Amiri made a splash overseas as well. Manchester United’s Tyrell Malacia paired Amiri’s purple leather pants with the brand’s shearling ankle boots. With standout pieces like these, Amiri doesn't seem to be slowing down.

Marni

Across leagues and oceans, Marni once again was the preference for many Pros. The brand's bright colors and prints create a lasting impression. Micah Parsons watched the Davis Vs Garcia fight in Los Vegas in a logo print sweater. Royce O’Neale picked an eye-catching print for his matching set. The Marni x Carhartt collaboration lives on with FC Barcelona’s Jules Kounde stepping out in a coordinating brown leather jacket and pants. Marni’s styles should continue to trend into May.

Prada

Prada’s timeless classics were on full display this month. Whether it was the brand’s loafers or its perfectly tailored jackets, Prada’s simple pieces packed a fashion punch on the Pros. Russell Westbrook styled a white pair of overalls from the brand that had him ready to work on the court. Another Pro that was in Vegas for the Davis Vs Garcia fight, Trevon Diggs found the perfect topper for his outfit in a leather Prada jacket. Ansu Fati from FC Barcelona highlighted his pregame look with a white Prada jacket and black Prada loafers. With Miuccia Prada and Raf Simons at the helm, Prada never disappoints.

Pros continued to rock their favorite brands this month while mixing in fresh, new styles. We saw comfy, cool looks from Rhude and colorful, streamlined pieces from Dior. Who Decides War and Amiri added their unique twists to Pros’ wardrobes. We can look forward to an even more eventful May with more outfit inspiration from the Pros and their favorite brands. Which brands will pop up on this list next month?

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