Odell Beckham Jr. looks to be coughing up a lotta bread for his latest stunt.
But he’s not the first NFL man to pay for the fit.
WORDS || TYSON PRINCE
Odell Beckham jr. didn’t need a touchdown… or a win… to make a splash in his Cleveland debut. The flashy wideout played the entirety of the game wearing a $350,000 Richard Mille watch. The stunning timepiece’s custom band matches the orange in the Browns’ numbers and helmets.
The League has a rule “prohibiting hard objects,” but has no mention of jewelry. Though the rulebook may have some flexibility, the NFL partnership with watch company Tissot may not. If Odell’s Mille watch violates the exclusive sponsorship, the NFL has a history of bringing the hammer down.